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Porsche Bloodlines
Added by Anton RepponenPublished Tue 29/Jan/2008
Keywords:
Projects, Portfolio, Porsche, Design
Category:
fi
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I am proud to announce that the Porsche project is finally live! Together with the advertising agency Carmichael Lynch, we have created a site for a line of Porsche cars, featuring the new Porsche Cayenne GTS.
Capturing the experience of the Porsche Bloodline, powered the concept of this site. With a combination of sound-FX, 3-d graphics and color palette we have created a mysterious environment to compliment Porsche’s seductive speedsters.
It was a challenging, fresh and exciting project for me and the Fi team, and we will be sharing various behind the scenes action here at Think Swedish! We will for example show the “before and after” retouching stages of the photographs – making the eye-candy. We will also take you on a journey of sound, one of the key components of the Porsche Cayenne GTS site, as well as showing the magic behind the 3D-world and video transitions between scenes.
Check the site out and be sure to keep checking Think Swedish for more behind the scenes Porsche action!
Capturing the experience of the Porsche Bloodline, powered the concept of this site. With a combination of sound-FX, 3-d graphics and color palette we have created a mysterious environment to compliment Porsche’s seductive speedsters.
It was a challenging, fresh and exciting project for me and the Fi team, and we will be sharing various behind the scenes action here at Think Swedish! We will for example show the “before and after” retouching stages of the photographs – making the eye-candy. We will also take you on a journey of sound, one of the key components of the Porsche Cayenne GTS site, as well as showing the magic behind the 3D-world and video transitions between scenes.
Check the site out and be sure to keep checking Think Swedish for more behind the scenes Porsche action!
One thing, however. In the 'Audio IQ Test' the message "Correct" is spelled in red letters, and even though it's the color theme used throughout the site, I kept thinking my answer was wrong each time I saw it as that's the normal connection you make whenever you see red typeface.
Yodan; Do we really have to know your current location everytime you post a comment?
I think mySpace was made for that, not this blog.
The "full model brochure" link should give some indication it is opening a PDF.
The engine rev'er is really neat.
All and all I would give it a 7 out of 10
Great job, Cheers!
It's good to see a lot of new work being displayed on the forum. I do agree with Yodan in that the site does lack some content. But like Yodan said its not on you guys to provide/create the content. maybe the client didn't want to include too much content.
By my way of viewing thing, this website is a very good campaign to the new Porsche Cayenne GTS, and they made this website just to incite you to see more of this car either form the pdf, either from your local dealer.
The website is an event-website, not a company website where you can find a lot of pictures. It has something unique, like the "hit the gas" button which by the way is really cool, and something extra for the GTS interaction outside the other models (shown just to see where the GTS fits among them, and for the bloodline thing..), and that’s BECAUSE that's the target of this.
As any other website you have seen, also the Audi R8 one, are not providing HI REZ pics, the website has a movie clip, the main area where you interact with the car and DOWNLOAD section, where actually you can get some wallpapers. That’s the pattern in making car event-websites, got it ?
PS Respect others and my time and don't post any other craps here, I’ve spent 10 min to explain you some obvious things here, appreciate this.
Why is it wrong for John to have a different opinion to your own? Are you a member of the FI Thought Police or something? People have different opinions, get over it and stop being so precious about it.
By example after I’ve said my opinion in John’s post, I’ve also reasoned why I said those things and how I see the big picture, tell me if I’m wrong ? Or what I said up there about the pattern of making an car event-website and what’s the purpose of the website ! Have a look around other car-launch award winning websites.
My intention was only to clear that the GTS project has a lot of work in background, a lot of brainstorming and group meetings and it will be a shame to just have a look and remark that are lacks here there…when they aren’t.
PS By your example with Fi staff or Police I figure it out that you don’t get the picture either.
PS Kenneth - I am still in Beijing.. I might visit Spain one day. Be sure to make it a day to show me around. Eh?
i think you are missing the entire point of this little master piece by Porsche. It seems clear to me, you sit back and relax while you experience this site. The music, the engine, the small details everywhere, it feels so classy and elegant. The interaction is very polished which makes this site what it is. having to click wheels and other parts of the car is not the meaning of this. To me, this captures my love for Porsche it stands out of the crowd of over flashed and pumped auto sites. Like i said above, probably the best car site out there imho.
Why is John not allowed to express his thoughts as an end user rather than that of an experienced developer, surely the site was designed and built for "end users" rather than the design community?
For the record I thought John made some valid points as an end user and simply highlighted some features which he felt would make the site more appealing to him.
Anyway I'm sure John is more than capable of talking for himself so I'll leave it there ;-)
Best wishes,
Ian
On one hand, i said raised level of knowledge’s not "experienced developer" - so get the story right.
On the other hand, as an end user you can express yourself but not criticize and GRADE the website because of your personal needs. You have to know the steps and the way that a website like this is made and it should look (short movie, car interaction, tricky thing, contact and download area – and the difference between them is in design appeal and the tricky thing), then grade it for the use or misuse of the right tools.
And my approach was a constructive one, I was just trying to show John, that are several other car launch websites on FWA for example that are having the same structure, more or less the tricky thing which here was the engine rev tool and the rev engine recognition game. Got it?
Now accept my apologies and let’s get over with!
We're still friends don't worry lol. I like a healthy debate and take your points on board also.
Best wishes,
Ian
I was playing around on it and what i found interesting that when you rev the engine, by cliking the button it rev's once with no possibilty to hold down the button keeping the engine at max rpm. That i think would've been nice. A better interaction just like in real world, holding the pedal and keeping it in continous rev.
Best wishes to Fi team and all the blog visitors !
Overall, excellent work as always.
I certainly applogoize if my bluntness has offended you. You are right about being misunderstood. I thought the purpose of this forum was to solicit feeback, both good and bad, from FI followers. However, I seem to be misinformed. It now appears that this forum is to solicit postive feedback ONLY, perhaps a priase shirn?
I will refrain from any more comentary, unless of course, it is positve
Cheers!
Pretending that you are a lonely little soul victimized by my posts, it a way of getting out this, as being the one who feels rejected. Well that's the way a man with no valid arguments can withdraw from a debate.
On the other hand there are some things you should know about, obviously, you can't make a difference between a forum and a blog. This is a Blog. A rich media blog. The purpose of this blog, and this is my personal opinion, is not a solicitation from Fi for feedback, it’s actually a way of getting in touch with the great team that assembles these projects/website/applications. You can ask for something before you grade a piece of work that you don’t even know by which criteria you should evaluate.
Ask before judge, evaluate before grade and so that you can evaluate something you have to find the criteria of doing that.
Don’t feel yourself offended it’s ok, my guess is that first you need feedback to be able to give one.
PS If it was a 7/10 website, I don’t think it would’ve made it to FWA. Think about that.
Good luck (Chuck:P) !
but i download www.porsche.com/all/bloodlines/usa/flash/stage.swf
(load 100%) can not play
how to do play
thank you
BTW, what happened to the last post that was in Korean?