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This are the latest ten entries on ThinkSwedish.com
Case Study Video Production: Behind the Scenes
by MDavid Low[Keywords: fi, video, motion graphics, behind the scenes
]Creating exciting videos of predominately static content provides a unique challenge. Han Lee, our VFX artist, and I spent a good amount of time researching and testing the various ways to best approach this challenge. The most entertaining and didactic approach we found was to take the websites apa...
Workspaces of David Engzell
by Anton Repponen[Keywords: Team, Fi-NY and Fi STO offices, workspace
]Hi, my name is Anton Repponen and I am Senior Designer at Fi. This entry will be the first in a series of interviews about our team members’ work spaces. I have always been interested in seeing the working environment and items creative people surround themselves with.The first person in this series...
Flash Animation Tips
by Hakim Elhattab[Keywords: flash, animation, project
]At Fi we have always held animation close to our hearts. Animation is a way to make our projects vibrant, be it through small icon animations or large and complex transitions. From my experience of creating animations for our projects I have developed a set of underlying guidelines which I apply to ...
Wireframing
by Christoph Helzle[Keywords: Fi, design, wireframes, IA
]Wikipedia defines wireframes as a “basic visual guide used in web design to suggest the layout of fundamental elements in the interface”. Before any design or implementation work is done, the tech team, designers, producers, clients, and other stakeholders produce wireframes to provide a clear bluep...
Fi's Big Screen Debut
by Priscilla Gallardo[Keywords: fi-ny
]Our New York office resides in the TriBeCa district of Downtown Manhattan. The neighborhood is an exciting mixture of converted industrial spaces, lofts and fashionable businesses. TriBeCa is known for its 19th century cast iron architecture, and romanticized alleyways, which makes the neighborhood ...
Bryan-Our newest intern at Fi
by Bryan Le[Keywords: fi-ny, intern
]Big, bouncing balls. That’s the first thing that comes to mind when I think about Fi. I was 16 when I first discovered Fi, and I distinctly remember what it was that convinced me this was the company I wanted to work for. It was a short video of the staff hopping around on big bouncy balls – and hav...
Fi embraces Swedish Traditions
by Julia Nero[Keywords: Team, multinational, Sweden
]Embracing our Swedish roots, Fi-Stockholm was all set last Wednesday for the yearly Midsummer festivities! Our multinational environment offers many opportunities to experience different national traditions, and this year we celebrated the Swedish Midsummer by gathering our team for a delicious and ...
SEO Flash Menus
by Kevin Sweeney[Keywords: html, javascript, xml, seo
]In David’s post last week, I mentioned that when creating the new F-i.com, I had devised a solution that would allow us to build a menu by reading the XHTML file into Flash through Javascript. The benefit being that one could gain all the interactivity desired through Flash, without sacrificing SEO ...
F-i.com - Behind the scenes, part 2
by Anton Repponen[Keywords: Design, photos, assets
]I was brought into the Fi site project at the later stages, when the design was already set by David Engzell. My job was to create all of the imagery for the site: headers for each section, photographs of both offices, interview images, and smaller pictures to illustrate the paragraphs. In this entr...
F-i.com – Behind the scenes
by David Engzell[Keywords: Fi, Design, Identity
]In a Think Swedish post from 21st of January 2008, I shared why we took the “blank logo” approach, taking the letters “F” and “i” out and becoming all black and white. The new Fi site is here, so I would like to share some of my thoughts behind the concept.Over the last couple of years, our vision o...
